Successful taste and odor masking of ingredients strengthens your brand while helping improve patient compliance.
Taste and Odor Masking
Invented with Taste in Mind
The first gelatin capsule was invented in 1834 to mask the taste of medicinal compounds. Capsugel understands that taste and smell remain a very important factor in whether your product is accepted by consumers, so to this day Capsugel continues to perfect taste and odor masking across all our capsule products.
Because the gelatin and non-animal polymers used to create Capsugel capsules are virtually tasteless and odorless, they are able to effectively seal in the contents so people can’t smell or taste what’s inside, something tablets and other dosage forms can’t do. This barrier can be the deciding factor on whether patients take their medication as prescribed or consumers buy your supplement again in the future.
Our capsules offer a variety of taste and odor masking benefits including:
- No need for harsh coatings
- Added convenience and improved product loyalty
- Allows for expanded usage of “smelly” actives such as fish oil
- Increased potential to attract more consumers and patients